Research & Resources

We’ve been in this beloved biz for a long time and we’ve learned a thing or two. Explore our insights, data and stories.
Together, we’ll elevate the industry. 

Featured Articles

The Big List
Save this list of 27 activities to fill in your schedule and amp up the fun.
Theme Days Ideas
Everyone loves a theme! Here’s a few suggestions that campers are sure to get into.
Activities for Campers with ADHD
Experts weigh in with creative activities and tips to help campers with ADHD have meaningful camp experiences.

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Camp Data Privacy Risks from Public Photos and Email Tools

Discover how public photo galleries and unsecured camper email tools can expose sensitive camper information.

Camp Leadership
Sketchy person looking at a computer and revealing Camp data privacy risks
Summer Camp Content Strategy: Optimized Email and Social Media Guide
Camp Marketing
summer camp content strategy
Incorporate Creative Summer Camp Themes into Any Program
Camp Programming
Kids who explore creative summer camp themes like STEM activities
Creative Ways to Build Camper Excitement for Camp Before Summer
Camp Inspiration
Kids laughing as a way to build camper excitement before camp
Summer Camp Parent Referrals: Proven Strategies for Growth
Camp Business
summer camp parent referrals
Year-Round Summer Camp Engagement: Eight Newsletter Ideas
Camp Marketing
Year-round summer camp engagement
Summer Camp Scary Stories: Haunting Tales to Thrill Campers
Camp Marketing
Summer camp scary stories
Group Event and Rental Tips for Summer Camps
Camp Business
cabin at camp
Unlock the Power of Custom GPTs for Summer Camp
Camp Technology
Unlock the Power of Custom GPTs for Summer Camp
Six Summer Camp Olympic Events
Camp Inspiration
Six Summer Camp Olympic Sports
Gen-A at Summer Camp: How to Engage Generation Alpha
Camp Programming
a group of kids who are Gen-A at Summer Camp
Summer Camp Blog Post Ideas to Attract Parents and Campers
Camp Marketing
summer camp blog post
Prepare for Summer Camp with These Five Downtime Projects
Camp Leadership
a stack of old letters with a map and a magnifying glass