Honing your email strategy takes time, patience, and a lot of tinkering, but as long as email remains the best way to reach your audiences, it’s not something you should be winging.
Research & Resources
We've been in this beloved biz for a long time and we've learned a thing or two. Explore our insights, data, and stories. Together, we'll elevate the industry.
Tons of Activities to Engage Campers
Save this list of 27 activities to fill in your schedule and amp up the fun.
Everyone loves a theme! Here’s a few suggestions that campers are sure to get into.
Experts weigh in with creative activities and tips to help campers with ADHD have meaningful camp experiences.
Planning for summer camp can be an exciting time for families, but unforeseen circumstances can lead to enrollment cancelations. This is where a cancelation policy isn’t a nice-to-have. It’s a need-to-have.
Camp directors are leaders, innovators, and creative thinkers, which is why it’s no surprise that they’re finding creative ways to expand their income streams.
Summer camps create a sense of community among campers and staff alike. In my previous role as an Assistant Camp Director, I’ve seen firsthand the positive impact that intentional camp design can have on campers.
As a summer camp director, you are constantly juggling multiple time-consuming tasks—from marketing to activity scheduling to hiring staff.
Small businesses like camps and venues are among the most committed to giving their customers the best experiences possible.
Summer camp should be for every type of camper, and the best way to approach this inclusivity is to prepare as thoroughly as possible.
Are you a summer camp director looking for new ways to attract families to your camp? With so many options out there, it can be challenging to stand out and get your message in front of the right people.
Arriving at camp with some knowledge under their belts can help counselors build confidence and can make the transition to camp as seamless as possible.
One of the most significant challenges facing camp directors today is recruiting and hiring staff. These days, finding enough people to staff camp requires more than just knowing your ideal audience.
We can all agree that summer is the best time of year, but there are other occasions when we can bring the camp spirit to non-summer months. One of the most obvious is Halloween.
One final benefit to camp jobs is how they provide great fodder for job interviews. Your camp staff will surely be sitting face to face with a new potential employer and be asked to give an example of when they used a specific skill.