June 13, 2019
Marketing for Different Summer Camp Audiences: Parents, Campers, and More
Summer camp marketing is not a one-size-fits-all pursuit. In fact, the process of marketing for different…
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May 7, 2019
How to Use Facebook for Your Summer Camp
Facebook: it’s the mother of all social networking sites. Used by a whopping 68% of…
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April 16, 2019
How To Use Instagram For Your Summer Camp
Right now, there are about 1.1 billion Instagram users worldwide. In fact, it’s growing faster than giants like Facebook, Snapchat, and Twitter. Instagram’s users come from around the globe, span age…
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April 12, 2019
Camp Marketing: How to Make Sure Your Camp Is #1
Marketing: it’s not a word people typically think of when they imagine summer camp. Summer…
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April 11, 2019
12 Ways to De-Mystify Marketing
With over 14,000 camps in the United States, standing out and increasing camp enrollment can…
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July 10, 2018
8 More Camp Twitter Accounts to Follow for Marketing Ideas
Twitter speaks its own language. Trying to pick up the lingo is a lot like…
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July 5, 2018
10 More Must-Follow Camps on Instagram
Russian playwright Anton Chekhov once said this about storytelling: “Don’t tell me the moon is…
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June 27, 2018
10 Ways to Make Summer Camp Drop-off an Unforgettable Parent Experience
Camp dropoff is the perfect opportunity to put parents at ease and to build excitement…
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May 15, 2018
10 Awesome Camp Pinterest Pages You Must Be Following
Pinterest works great for storing all your camp inspiration. A file folder for all those…
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March 1, 2018
Quick Tips for Engaging Your Parents with Stellar Visual Media
What’s the secret to effective summer camp social media marketing? The answer might not be…
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February 23, 2018
10 Summer Camp Instagram Accounts You Should Be Following
Ready for a bit of summer camp inspiration? We'll get right to it in today's…
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February 20, 2018
10 Summer Camp Twitter Accounts to Follow for Marketing Inspiration
How does your summer camp use Twitter for marketing? A post here and there, or…
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December 6, 2017
How to Gain Buy-In From Parents AND Kids to Fill Your Summer Camp
What’s your camp’s greatest selling point? Is it your awesome ropes course? Or your low…
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October 31, 2017
How to Build Lasting Relationships with Your Staff and Campers
Camp spirit is like a campfire. When you’re living and breathing camp during the summer, the fire is roaring. Friendships blossom. Camp spirit flourishes. And S’mores. Get. Eaten. (more…)
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September 15, 2017
10 Things You Can Learn From Your Camp Competitors
Do you ever get caught with your camp director “blinders” on? It can be easy…
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September 15, 2017
18 Up-and-Comers to Watch in the Camp Industry
Although these 18 residential camps are relatively young (most wouldn’t even be old enough to drive!), they’ve quickly earned reputations as game-changers. These camp industry leaders can inspire you! (more…)
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September 15, 2017
The 3 Greatest Reasons to Recruit Lifelong Camp Customers
Go ahead - we dare you: Ask a former camp customer about their summer camp…
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